The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 31, 2020
Filed:
Jul. 13, 2015
Facebook, Inc., Menlo Park, CA (US);
Jeffrey Andrew Kanter, San Francisco, CA (US);
Sanchan Sahai Saxena, Milpitas, CA (US);
Mohit Rajani, San Francisco, CA (US);
Andrew Sean Yang, San Francisco, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
An online system presents a feed of content including content items and one or more scrollable content units to a user of the online system. A scrollable content unit includes an ordered set of content items sharing a common attribute, such as advertisement requests associated with the same advertising campaign or images associated with a common subject. The scrollable content unit is scrollable in a direction that is orthogonal to an orientation of the feed of content, allowing presentation of additional content items from the ordered set when a user navigates through the ordered set. When all content items in the ordered set have been displayed by the scrollable content unit, an interaction with the scrollable content unit by the user presents additional content associated with the ordered set of content items, such as a page associated with the common attribute of content items in the ordered set.