The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 24, 2020

Filed:

Aug. 26, 2013
Applicant:

Trivver, Inc., Huntington Beach, CA (US);

Inventors:

Joel David Lamontagne, Huntington Beach, CA (US);

Mozelle Thompson, Washington, DC (US);

Richard Watson, Fountain Valley, CA (US);

Simon Keating, Aldershot Hampshire, GB;

Lee Evans, Los Angeles, CA (US);

Timothy Isaac, Brea, CA (US);

Andrew Williams, Beckenham Kent, GB;

Assignee:

Trivver, Inc., Huntington Beach, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0242 (2013.01);
Abstract

A device that analyzes advertising effectiveness can include an asset repository that stores a plurality of smart objects, an entertainment interface that accepts one or more smart objects from the plurality of smart objects, an event stream processor that receives information from the one or more smart objects and provides metrics based on the information from the one or more smart objects, and a BIND engine that receives information from the one or more smart objects and one or more databases and provides decisions and metrics based on the information from the one or more smart objects and one or more databases.


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