The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 03, 2020

Filed:

Jun. 27, 2019
Applicant:

Facebook, Inc., Menlo Park, CA (US);

Inventors:

Zhengyong Zhu, Saratoga, CA (US);

Vishal Jain, Los Altos, CA (US);

Marcin Zajac, Mountain View, CA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 21/24 (2011.01); H04N 21/25 (2011.01); H04N 21/262 (2011.01); H04N 21/258 (2011.01); H04N 21/442 (2011.01);
U.S. Cl.
CPC ...
H04N 21/2407 (2013.01); H04N 21/251 (2013.01); H04N 21/25891 (2013.01); H04N 21/262 (2013.01); H04N 21/44204 (2013.01);
Abstract

An online system presents a video from a third party system based on a video view value generate by the online system. Based on a target audience specification from the third party system, the online system selects a plurality of online system users as the audience of the video. The online system presents the video the selected users in a duration of time equal to a video presentation period received from the third party system. A play of the video by a selected user constitutes a historical view. The online system generates a video view value for the video based on historical views of the video by the selected users. The online system further applies the generated video view value for pacing delivery of the video by the online system.


Find Patent Forward Citations

Loading…