The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 03, 2020

Filed:

Nov. 10, 2015
Applicant:

Google Inc., Mountain View, CA (US);

Inventors:

Amit Agarwal, Mountain View, CA (US);

Daniel Alf Andersson, Mountain View, CA (US);

Anshul Kothari, Mountain View, CA (US);

Assignee:

Google LLC, Mountain View, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04L 29/12 (2006.01); G06Q 30/02 (2012.01); G06Q 10/10 (2012.01); H04L 29/06 (2006.01); H04L 29/08 (2006.01); H04M 7/00 (2006.01);
U.S. Cl.
CPC ...
H04L 61/106 (2013.01); G06Q 10/10 (2013.01); G06Q 30/02 (2013.01); H04L 61/605 (2013.01); H04L 65/1069 (2013.01); H04L 67/02 (2013.01); H04L 67/18 (2013.01); H04M 7/0075 (2013.01);
Abstract

The present disclosure can select a communication identifier for a device of a content provider. A system receives a request for content for display. The system identifies a content item responsive to the request. The system determines a feature of the computing device and a feature of the content item. The system selects a type of phone number for a content provider of the content item based on both the feature of the computing device and the feature of the content item. The system identifies a phone number for the content item corresponding to the type of phone number. The system transmits the phone number for the content item for display via a computing device. The system identifies, responsive to an indication to establish a communication corresponding to the phone number for the content item, a phone number for the device of the content provider.


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