The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 03, 2020
Filed:
Oct. 18, 2017
Criteo SA, Paris, FR;
Antoine Gangloff, Paris, FR;
Sami Touil, Paris, FR;
Hugo Kaczmarek, Paris, FR;
Thomas Delayen, Chaville, FR;
Criteo S.A., Paris, FR;
Abstract
A computer receives a request for graphical display source code for a computerized graphical advertisement display, and retrieves seed animations including a plurality of seed animation features. The computer generates candidate animations based on the one or more seed animations, where the computer alters a first aspect of a seed animation to generate an altered seed animation having a plurality of altered seed animation features and the computer alters a second aspect of the altered seed animation to generate a candidate animation having a plurality of candidate animation features. The computer generates candidate animation scores based upon a context of the advertisement display and the plurality of candidate animation features. The computer selects an animation from the candidate animations based on the candidate animation scores and generates the graphical display source code based on the selected animation, a size of the advertisement display, and display capabilities of the user device.