The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 03, 2020
Filed:
Oct. 05, 2017
Iheartmedia Management Services, Inc., San Antonio, TX (US);
Mark DuVall, Torrance, CA (US);
Alan Gilbert, Inglewood, CA (US);
iHeartMedia Management Services, Inc., San Antonio, TX (US);
Abstract
A playback page, which can include embedded media players and a user interface that functions as an Internet media station tuner, can be transmitted from a web server to a web browser running on a client computer. In response to receiving a message from the playback page indicating a user-selected media station, the web server transmits a message instructing the media station to transmit a tagged media stream to one media player (a Content Playback Instance), and transmits a browser file to an advertisement server. The browser file includes information used by the advertisement server to select targeted media content to be inserted into an untagged media stream delivered to another media player (an Ad Spot Playback Instance). The web server controls whether the Content Playback Instance presents a tagged media stream, or the Ad Spot Playback Instance presents targeted content, at any particular time.