The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 31, 2019
Filed:
Nov. 05, 2018
Applicant:
Drive Time Metrics, Inc., Jamestown, RI (US);
Inventors:
Roderick MacKenzie, Ft. Lauderdale, FL (US);
Robert J. Maccini, Cumberland, RI (US);
Joseph V. Gallagher, Newport, RI (US);
Assignee:
Drive Time Metrics, Inc., Jamestown, RI (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04H 60/51 (2008.01); H04L 12/26 (2006.01);
U.S. Cl.
CPC ...
H04H 60/51 (2013.01); H04L 43/065 (2013.01);
Abstract
The invention provides a novel and unique system and method for cross channel in-vehicle identification of media, source, and advertisement consumption measurement and analysis. Real-time measurement and analysis of all applicable forms of media that a driver or passenger may consume inside of an automobile can be achieved. This includes real time measurement and analysis of advertisement effectiveness for a large number of users across a specified region.