Generating digital content overlays in relation to real-world objects via a display case with a multi-layered transmissive display

Abstract

The present disclosure includes systems, methods, computer readable media, and devices that can generate and present a digital overlay over a view of a tangible object within a display case. In particular, the systems and methods described herein can synchronize a switchable diffuser element with a display screen and one or more light sources to alternate between a scatter state and a transparent state based on a display rate. In particular, the disclosed systems and methods can alternate the display screen between an emissive state (for displaying an emitted digital image) and an attenuating state (for displaying a transparency mask image). By synchronously toggling the display screen and the diffuser element between states, the disclosed systems can present a digital overlay superimposed over a view the inside of the display case.