The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 19, 2019
Filed:
Sep. 04, 2015
The Nielsen Company (Us), Llc, New York, NY (US);
Albert Perez, San Francisco, CA (US);
Shi Lu, San Ramon, CA (US);
Michael F. Younge, San Francisco, CA (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Example methods and apparatus to measure market statistics are disclosed. A disclosed example method includes identifying, by executing an instruction with a processor, a household including self reported data stored in a data source, retrieving, by executing an instruction with the processor, an Internet protocol (IP) address from the household, identifying, by executing an instruction with the processor, a hostname label based on a reverse resolve of the IP address, determining whether the hostname label matches the self reported data, with the processor, and when the hostname label matches the self reported data, correcting, by executing an instruction with the processor, an error metric of the data source by adjusting a weight value associated with the self reported data.