The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 12, 2019

Filed:

Mar. 30, 2015
Applicant:

Moasis Global Corporation, San Francisco, CA (US);

Inventors:

Ryan Golden, Mountain View, CA (US);

Jason Mascari, Rockford, MI (US);

Assignee:

MOASIS GLOBAL CORPORATION, San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); H04W 4/021 (2018.01);
U.S. Cl.
CPC ...
G06Q 30/0244 (2013.01); G06Q 30/0261 (2013.01); G06Q 30/0267 (2013.01); G06Q 30/0275 (2013.01); H04W 4/021 (2013.01);
Abstract

Arrangements are directed to dynamically optimizing the delivery of targeted and/or geographically relevant content. A geographical area can be divided into a virtual grid comprising a plurality of cells. Geographically relevant information can be assigned to the plurality of cells. Responsive to receiving a request to output content to information playback devices within a selected set of the cells, content can be output to an information playback device that is located within a respective one of the selected set of the cells. One or more underperforming cells within the selected set of cells can be identified. The one or more underperforming cells within the selected set of cells can be adjusted without changing the size and shape of the selected cells.


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