Dynamic notification engine for notification throttling based on contextual analysis

Abstract

The present application involves systems, software, and computer-implemented methods for modifying triggered notifications associated with particular user profiles based on an analysis of a context of the user profile. One example system performs operations including identifying at least one satisfied notification rule for triggering notifications to a user device associated with at least one particular user profile. For each particular user profile, operations include accessing the particular user profile to identify at least one user-specific contextual rule corresponding to the at least one notification modification rules and identifying a current user context associated with the particular user profile. In response to the current user context satisfying the user-specific contextual rule, the triggered notification for the particular user profile can be modified based on the satisfied user-specific contextual rule. If the context does not satisfy the rule, the triggered notification can be transmitted to a user device associated with user profile.