The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 27, 2019

Filed:

Nov. 10, 2014
Applicant:

Sprinklr, Inc., New York, NY (US);

Inventors:

Stephen Randall, Wellesley, MA (US);

Stephen H. An, Boston, MA (US);

Jeffrey P. Potter, Cambridge, MA (US);

Assignee:

Sprinklr, Inc., New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06F 15/16 (2006.01); H04Q 1/30 (2006.01); G06Q 30/02 (2012.01); G06Q 20/32 (2012.01); H04L 29/06 (2006.01); H04W 4/02 (2018.01);
U.S. Cl.
CPC ...
G06Q 30/0255 (2013.01); G06Q 20/322 (2013.01); G06Q 30/00 (2013.01); G06Q 30/0267 (2013.01); H04L 63/10 (2013.01); H04W 4/02 (2013.01);
Abstract

A system and method of interactive, location-based presentation and advertising that enables users with wireless network addressable communications devices to control multi-media content on network addressable screens and enables marketers to track, monitor and respond to users interactions in real time. A Proxy Gateway directs a network addressable client PC, connected to a digital display, to serve local content or pull content from one or more web servers. A wireless, network addressable device, typically a mobile phone, is used to communicate commands to the physically remote Proxy Gateway. The Proxy Gateway bridges between the communications device and the display by interpreting the commands from the communications device, forwarding them to the client PC which may pull content from the appropriate web server, or display native message content.


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