The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 20, 2019
Filed:
Apr. 29, 2015
Applicant:
Dish Ukraine L.l.c., Kharkov, UA;
Inventor:
Yaroslav Buga, Kharkov, UA;
Assignee:
DISH Ukraine L.L.C., Kharkov, UA;
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04H 60/33 (2008.01); H04N 7/10 (2006.01); H04N 7/025 (2006.01); H04N 21/81 (2011.01); G06Q 30/02 (2012.01); H04N 21/442 (2011.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); G06Q 30/0251 (2013.01); G06Q 30/0269 (2013.01); H04N 21/44213 (2013.01);
Abstract
Techniques, systems, methods and devices, such as television receivers, are described that are useful for displaying contextual and/or personalized video advertisements to viewers that take into consideration the viewers' personal attributes, such as biological characteristics or mental characteristics, including stress levels. Optionally, this is achieved by use of one or more sensors, including thermal sensors, electrical sensors, optical sensors, acoustic sensors, biosensors, etc., to determine a stress level of the viewer and then matching the viewer's stress level to an appropriately tagged advertisement.