The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 23, 2019
Filed:
Mar. 15, 2013
Qualcomm Incorporated, San Diego, CA (US);
Kevin E Hunter, La Jolla, CA (US);
Stephen A Sprigg, Poway, CA (US);
Neville J Meijers, San Diego, CA (US);
Charles S Wurster, San Diego, CA (US);
Paul E Jacobs, La Jolla, CA (US);
QUALCOMM Incorporated, San Diego, CA (US);
Abstract
Methods, systems and devices for presenting marketing information to a customer based on proximity to marketing areas. A wireless identity transmitter associated with the customer may periodically transmit wireless broadcast messages that include obscured identifiers. A proximity broadcast receiver within a retail store, such as near a product display or aisle, may receive and relay the broadcast messages to a server which may process the included information. Based on proximity information and other conditions, the server may transmit marketing information relevant to the customer and a proximate marketing area, such as coupons and offers. In an embodiment, the server may store data based on broadcast messages that may indicate foot traffic and other information valuable to merchants. The server may also transmit messages based on stored permissions that indicate whether the customer desires to receive marketing information and whether the server is authorized to provide the customer's identity to merchants.