The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 16, 2019

Filed:

Apr. 26, 2016
Applicant:

Microsoft Technology Licensing, Llc, Redmond, WA (US);

Inventor:

Megan Quintero, Seattle, WA (US);

Assignee:
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/06 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0631 (2013.01); G06Q 30/0202 (2013.01); G06Q 30/0224 (2013.01); G06Q 30/0255 (2013.01); G06Q 30/0641 (2013.01);
Abstract

A communication is emphasized based on a past interaction related to promoted items. A communication application initiates operations to process a previous communication associated with an item upon receiving a communication from a provider associated with the item. The previous communication includes an order and/or shipping confirmation associated with a past purchase of the item by a recipient of the communication. Next, the item is identified as an item of interest for the recipient based on the previous communication, a recipient attribute, and/or an item attribute. The communication is also assigned to a list of communications to be emphasized based on the identification of the item as the item of interest. Furthermore, the communication is provided to a client application to be presented to the recipient with an emphasis.


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