The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 16, 2019
Filed:
Mar. 25, 2011
David Edward Thomas, Dublin, CA (US);
Jonathan G. Quinn, San Mateo, CA (US);
Michael Robert Minasi, Burlingame, CA (US);
Michelle Marian, San Ramon, CA (US);
Mir Mohammad Aamir, Danville, CA (US);
Tamara Ruth Pattison, Berkeley, CA (US);
David Edward Thomas, Dublin, CA (US);
Jonathan G. Quinn, San Mateo, CA (US);
Michael Robert Minasi, Burlingame, CA (US);
Michelle Marian, San Ramon, CA (US);
Mir Mohammad Aamir, Danville, CA (US);
Tamara Ruth Pattison, Berkeley, CA (US);
Safeway Inc., Pleasanton, CA (US);
Abstract
An individualized discount and reward server includes one or more linked databases storing customer data including at least one retailer account and purchase history associated with the customer. The server including a processor to allocate at least one customized offer to the retailer account using at least the purchase history associated with the customer, the at least one customized offer including a loyalty adjustment changing a general market price point of a retail product in accordance with a competitor price. The processor further displays to the customer, via the interface, a display page including the at least one customized offer and an option for selection of the at least one customized offer. The processor also updates, upon reception of the customer input indicating selection of the at least one customized offer, the retailer account to indicate selection of the at least one customized offer.