The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 02, 2019
Filed:
Nov. 29, 2011
Hong Yan, Mountain View, CA (US);
Gokul Rajaram, Los Altos, CA (US);
Ami Vora, San Francisco, CA (US);
Mark E. Zuckerberg, Palo Alto, CA (US);
Hong Yan, Mountain View, CA (US);
Gokul Rajaram, Los Altos, CA (US);
Ami Vora, San Francisco, CA (US);
Mark E. Zuckerberg, Palo Alto, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
A system environment supporting one or more advertisers and one or more ad publishers provides a means of sharing user-targeted advertisement. One or more hashing modules in the system environment provide the advertisers and ad publishers a means of sharing this information without revealing a user's personally identifiable information (PII). If a lossy hash is chosen, then an advertiser can communicate targeted advertisements to an ad publisher without revealing any PII to the ad publisher that the ad publisher did not already know.