The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 28, 2019

Filed:

Mar. 01, 2016
Applicant:

Amazon Technologies, Inc., Reno, NV (US);

Inventor:

Paul Kotas, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Reno, NV (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 3/048 (2013.01); G06F 16/9535 (2019.01); G06Q 30/02 (2012.01); G06Q 50/00 (2012.01); G06F 16/954 (2019.01); G06F 16/958 (2019.01);
U.S. Cl.
CPC ...
G06F 16/9535 (2019.01); G06F 16/954 (2019.01); G06F 16/958 (2019.01); G06Q 30/0255 (2013.01); G06Q 30/0256 (2013.01); G06Q 30/0269 (2013.01); G06Q 30/0277 (2013.01); G06Q 50/01 (2013.01);
Abstract

Personalized landing pages can be generated for users based at least in part upon information about the individual users who are viewing the landing pages. Such information may include, for example, the consumer segments to which the individual user belongs as well as the individual users' browsing and purchasing histories and personal preferences and attributes. The landing pages are personalized to include, for example, content that may be of particular interest to the user and arranged in a manner that may appeal to the user.


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