The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 21, 2019

Filed:

Oct. 28, 2014
Applicant:

Disney Enterprises, Inc., Burbank, CA (US);

Inventors:

Anthony M. Accardo, Glendale, CA (US);

Skarphedinn S. Hedinsson, Stevenson Ranch, CA (US);

Aljosa Aleksej Andrej Smolic, Aargau, CH;

Miquel À. Farré Guiu, Bern, CH;

Thabo D. Beeler, Zurich, CH;

Assignee:

Disney Enterprises, Inc., Burbank, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/83 (2011.01); H04N 21/8358 (2011.01); H04N 21/234 (2011.01); H04N 21/658 (2011.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
H04N 21/8358 (2013.01); H04N 21/23418 (2013.01); H04N 21/6581 (2013.01); H04N 21/8133 (2013.01);
Abstract

Embodiments provide techniques for distributing supplemental content based on content entities within video content. Embodiments include analyzing video data to identify a known content entity within two or more frames of the video data. For each of the two or more frames, a region of pixels within the respective frame is determined that corresponds to the known content entity. Embodiments further include determining supplemental content corresponding to the known content entity. A watermark is embedded at a first position within the video data, such that the watermark corresponds to an identifier associated with the determined supplemental content. Upon receiving a message specifying the identifier, embodiments include transmitting the supplement content to a client device for output together with the video data.


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