The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 21, 2019

Filed:

Oct. 06, 2015
Applicant:

Disney Enterprises, Inc., Burbank, CA (US);

Inventors:

Ariff Sidi, Studio City, CA (US);

Skarpi Hedinsson, Stevenson Ranch, CA (US);

Giuseppe Manzari, Sunland, CA (US);

Yii Lih Liu, Cerritos, CA (US);

Assignee:

Disney Enterprises, Inc., Burbank, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 3/00 (2006.01); H04N 21/442 (2011.01); G06Q 30/02 (2012.01); H04L 29/08 (2006.01); H04N 21/254 (2011.01); H04N 21/2668 (2011.01); H04N 21/458 (2011.01); H04N 21/466 (2011.01); H04N 21/81 (2011.01); G06F 3/0481 (2013.01); G06F 3/0484 (2013.01); H04L 12/18 (2006.01); H04L 29/06 (2006.01);
U.S. Cl.
CPC ...
H04N 21/44222 (2013.01); G06Q 30/02 (2013.01); H04L 67/22 (2013.01); H04N 21/254 (2013.01); H04N 21/2668 (2013.01); H04N 21/458 (2013.01); H04N 21/4667 (2013.01); H04N 21/812 (2013.01); G06F 3/0481 (2013.01); G06F 3/0484 (2013.01); H04L 12/1859 (2013.01); H04L 65/1083 (2013.01); H04L 65/607 (2013.01);
Abstract

There is provided a method including rendering a gating media content segment presentation, providing a user interface to a user viewing the gating media content segment presentation, and determining two user interaction indices, including an under-threshold index and an over-threshold index, associated with the gating media content segment presentation. The method determines the under-threshold index using a first user interaction data measured before a threshold event and determines the over-threshold index using a second user interaction data measured after the threshold event, the threshold event occurs after beginning the rendering of the gating media content segment presentation and makes a user interactive mechanism selectable, the second user interaction data includes data corresponds to a user selection of the user interactive mechanism, and one of the under-threshold index and the over-threshold index is calculated using a user interaction with the user interface using an input device.


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