The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 21, 2019
Filed:
Jun. 29, 2009
Chris W. Higgins, Portland, OR (US);
Athellina Athsani, San Jose, CA (US);
Carrie Burgener, Mountain View, CA (US);
Marc Davis, San Francisco, CA (US);
Simon P. King, Berkeley, CA (US);
Rahul Nair, Sunnyvale, CA (US);
Christopher T. Paretti, San Francisco, CA (US);
Chris W. Higgins, Portland, OR (US);
Athellina Athsani, San Jose, CA (US);
Carrie Burgener, Mountain View, CA (US);
Marc Davis, San Francisco, CA (US);
Simon P. King, Berkeley, CA (US);
Rahul Nair, Sunnyvale, CA (US);
Christopher T. Paretti, San Francisco, CA (US);
Excalibur IP, LLC, New York, NY (US);
Abstract
A method and system are provided for targeting specific users with specific requested actions to be performed by the user and verified by any methods on behalf of an advertiser within an Internet display advertising campaign. The system discloses techniques for receiving an advertiser's requested actions and corresponding definitions of what constitutes a satisfaction of the action. The disclosure also details techniques for determining if and when and to what degree a requested action has been completed or satisfied by the targeted user, and details corresponding techniques for compensating the user and any other real or virtual entity who had contributed to the satisfaction of the requested action. The system implements a network of sensors that can aid in the determination of if and when and to what degree a requested action has been completed or satisfied. The network of sensors registers sensor recordings within a specialized sensor recording marketplace.