The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 21, 2019
Filed:
Jun. 30, 2018
Novnify Limited, Nicosia, CY;
Pavlo Malin, Zaporizhzhia, UA;
Oleksandr Chalyi, Pryluky, UA;
Oleksii Zinziuk, Kiev, UA;
Volodymyr Shelest, Kiev, UA;
Ivan Slieptsov, Kremennaya, UA;
FiaLEAF LIMITED, Nicosia, CY;
Abstract
The system allows identifying new Internet advertising with minimal human participation. Also, the system provides a module for heuristic generation of rules for the found advertising, which makes it possible to automate the process of maintaining the relevance of lists of Internet advertising blocking rules. The system can operate in two modes: the mode of finding new advertising and generating rules for it and the mode of automatic data collection (datasets) for learning. The distinctive feature of the system is a comprehensive approach to the analysis of ad units that includes visual appearance of images (color contrast, element layout patterns, etc.), link analysis, and html code analysis.