The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 14, 2019
Filed:
Mar. 25, 2011
David Edward Thomas, Dublin, CA (US);
Jonathan G. Quinn, San Mateo, CA (US);
Michael Robert Minasi, Burlingame, CA (US);
Michelle Marian, San Ramon, CA (US);
Mir Mohammad Aamir, Danville, CA (US);
Tamara Ruth Pattison, Berkeley, CA (US);
David Edward Thomas, Dublin, CA (US);
Jonathan G. Quinn, San Mateo, CA (US);
Michael Robert Minasi, Burlingame, CA (US);
Michelle Marian, San Ramon, CA (US);
Mir Mohammad Aamir, Danville, CA (US);
Tamara Ruth Pattison, Berkeley, CA (US);
Safeway Inc., Pleasanton, CA (US);
Abstract
An individualized discount and reward server includes one or more linked databases to store customer data associated with a loyalty program of a retailer. The server includes a processor to select a retail product purchased at least once by a loyalty customer. The processor determines, from at least a purchase history associated with the loyalty customer, an amount the loyalty customer spends on the selected retail product and an amount each customer from a plurality of customers forming a peer group spends on the selected retail product. Further, the processor compares the amount the loyalty customer spends on the selected retail product to the amount the peer group spends on the selected retail product to form a comparison result and allocate at least one customized offer to the retailer account according to at least the comparison result.