The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 30, 2019
Filed:
Nov. 24, 2015
Applicant:
The John Nicholas and Kristin Gross Trust U/a/d April 13, 2010, Berkeley, CA (US);
Inventor:
John Nicholas Gross, Berkeley, CA (US);
Assignee:
Other;
Primary Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01); G06Q 30/02 (2012.01); G06Q 30/06 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0256 (2013.01); G06F 17/30867 (2013.01); G06Q 30/0277 (2013.01); G06Q 30/0601 (2013.01);
Abstract
A system and method are disclosed for presenting relevant advertising to user search queries. The ads can be selected by reference to an underlying content presented in organic search results. The ads can be combined and supplemented with conventional keyword/pay for placement type services to improve ad performance. The system can also be used for testing content related ads in advance of their presentation to potential third party partners in an advertising campaign.