The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 09, 2019

Filed:

Nov. 06, 2015
Applicant:

Touchcast Llc, New York, NY (US);

Inventors:

Edo Segal, New York, NY (US);

Daniel Guerrero, Puebla, MX;

Charles Miller, Brooklyn, NY (US);

Mark Piesanen, Brooklyn, NY (US);

Assignee:

TOUCHCAST LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 3/0484 (2013.01); G06F 17/22 (2006.01); G06Q 30/02 (2012.01); H04N 21/258 (2011.01); H04N 21/431 (2011.01); H04N 21/4722 (2011.01); H04L 29/06 (2006.01); G06F 3/0482 (2013.01); G11B 27/031 (2006.01); H04N 5/222 (2006.01); H04N 5/265 (2006.01); H04N 21/4782 (2011.01); H04N 21/658 (2011.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
G06F 17/2235 (2013.01); G06F 3/0482 (2013.01); G06F 3/04842 (2013.01); G06F 17/2247 (2013.01); G06Q 30/0277 (2013.01); G11B 27/031 (2013.01); H04L 65/1069 (2013.01); H04N 5/2222 (2013.01); H04N 5/265 (2013.01); H04N 21/25891 (2013.01); H04N 21/4316 (2013.01); H04N 21/4722 (2013.01); H04N 21/4782 (2013.01); H04N 21/6582 (2013.01); H04N 21/812 (2013.01); H04N 21/8133 (2013.01);
Abstract

In one or more implementations, programming code is provided to each of a plurality of Internet web site hosts. Connection information is received that represents a web page and/or a user. At least one database is accessed that stores information representing advertising content, audience criteria and/or advertising performance, and a premium publisher, a publisher network, and/or self-serve publishing, and a plurality of electronic coordinated presentations. Information representing one coordinated presentation is selected at least as a function of at least one of the received electronic connection information, the electronic advertiser information and the electronic publisher information, and at least some electronic authored coordinated presentation information is transmitted, that is usable to provide the one coordinated presentation with an Internet web page.


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