The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 26, 2019
Filed:
Oct. 21, 2016
Applicant:
Adidas Ag, Herzogenaurach, DE;
Inventors:
Jon H. Werner, Austin, TX (US);
Christian DiBenedetto, North Plains, OR (US);
Amy Jones Vaterlaus, Portland, OR (US);
Stephen M. Vincent, Portland, OR (US);
Assignee:
adidas AG, Herzogenaurach, unknown;
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/00 (2006.01); H04L 29/08 (2006.01); G06Q 10/08 (2012.01); H04L 29/06 (2006.01); H04B 5/00 (2006.01); G06F 16/40 (2019.01); G06F 16/23 (2019.01); G06F 16/248 (2019.01); G06F 16/22 (2019.01); G06F 16/2457 (2019.01); G06Q 30/06 (2012.01); G06Q 20/20 (2012.01); H04W 4/02 (2018.01); H04W 4/80 (2018.01);
U.S. Cl.
CPC ...
H04L 67/24 (2013.01); G06F 16/2291 (2019.01); G06F 16/235 (2019.01); G06F 16/248 (2019.01); G06F 16/24575 (2019.01); G06F 16/40 (2019.01); G06Q 10/087 (2013.01); G06Q 20/203 (2013.01); G06Q 20/208 (2013.01); G06Q 30/0623 (2013.01); H04B 5/0031 (2013.01); H04B 5/0062 (2013.01); H04L 67/18 (2013.01); H04L 67/306 (2013.01); H04L 67/42 (2013.01); H04W 4/02 (2013.01); H04W 4/80 (2018.02);
Abstract
Systems, apparatuses, and methods are provided for enhancing users' overall experiences with physical items by supplementing their physical experiences with digital experiences. According to an embodiment, an electronic device scans a smart tag associated with an item to obtain an item identifier of the item, and sends the item identifier to a server, which selects digital content to be made available to a user of the item.