The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 29, 2019

Filed:

Nov. 06, 2015
Applicant:

Criteo, SA, Paris, FR;

Inventors:

Patrick Wyatt, London, GB;

Cédric Roux, Paris, FR;

Bruno Roggeri, Paris, FR;

Assignee:

Criteo SA, Paris, FR;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04L 29/08 (2006.01);
U.S. Cl.
CPC ...
H04L 67/22 (2013.01); H04L 67/02 (2013.01); H04L 67/20 (2013.01); H04L 67/36 (2013.01);
Abstract

Methods and systems for setting first-party cookies are disclosed. A first request for a first webpage is sent by a user device to a first web server on a first domain. The first webpage includes first ad system call instructions. The first ad system call instructions are executed to send a second request to an ad system on a second domain to initiate determining a supply side platform (SSP) user ID. First SSP call instructions are received by the user device. The first SSP call instructions are executed to send a third request to an SSP server on a third domain. Second ad system call instructions including the SSP user ID are received by the user device. The second ad system call instructions are executed to send a fourth request comprising the SSP user ID to the ad system. First storing instructions for the SSP user ID are received.


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