The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 25, 2018
Filed:
Mar. 30, 2015
Microsoft Technology Licensing, Llc, Redmond, WA (US);
Saad Hameed, Fremont, CA (US);
Steven Curtis McClung, Fremont, CA (US);
Anja Dinah Neupert, Mountain View, CA (US);
Microsoft Technology Licensing, LLC, Redmond, WA (US);
Abstract
A machine may be configured to personalize the content presented to a member of the social networking service visiting a web site. For example, the machine accesses a member identifier associated with a visitor to a web site. The member identifier identifies a particular member of a social networking service. The machine accesses member data associated with the member identifier in a database associated with the social networking service. The machine identifies one or more attributes associated with the particular member based on the member data. The machine selects an item of content for presentation to the particular member visiting the web site based on the one or more attributes associated with the particular member. The machine causes presentation of the item of content in a user interface of a widget included in the web site.