The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 25, 2018
Filed:
Aug. 01, 2014
Applicant:
Adobe Systems Incorporated, San Jose, CA (US);
Inventors:
Niyati Chhaya, Shivaji Nagar, IN;
Kokil Jaidka, Chandigarh U.T., IN;
Assignee:
Adobe Systems Incorporated, San Jose, CA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 50/00 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01); G06Q 50/01 (2013.01);
Abstract
Embodiments of the present invention relate to a determination of a user's exclusiveness toward a particular brand. User-specific entities are extracted from social media content associated with a user. At least a portion of the user-specific entities are brand-related entities that are specifically relevant to a particular brand. These brand-related entities are analyzed with respect to the user-specific entities extracted from the social media content to determine a level of exclusivity of the user to the brand.