The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 20, 2018

Filed:

Jul. 31, 2015
Applicant:

Rovi Guides, Inc., Santa Clara, CA (US);

Inventors:

Samuel Meyer, Boston, MA (US);

Randall Kelley, Belmont, MA (US);

Matthew Emans, Boston, MA (US);

Walter R. Klappert, Los Angeles, CA (US);

Steven Bennett, Somerville, MA (US);

Assignee:

Rovi Guides, Inc., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04H 60/32 (2008.01); H04N 21/25 (2011.01); G06Q 10/04 (2012.01); G06Q 30/02 (2012.01); H04N 21/2668 (2011.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
H04N 21/252 (2013.01); G06Q 10/04 (2013.01); G06Q 30/0201 (2013.01); G06Q 30/0241 (2013.01); G06Q 30/0273 (2013.01); G06Q 30/0276 (2013.01); H04N 21/2668 (2013.01); H04N 21/812 (2013.01);
Abstract

Methods and systems are disclosed for an optimization system that recommends amounts of resources for use in reaching viewers during a media asset. The optimization system, using control circuitry, receives a user input of a first value of a resource and determines a first rate at which a number of unique household viewers reached during a first media asset changes for the first value. The optimization system compares the first rate to a threshold rate and determines whether the first rate equals or exceeds the threshold rate. The optimization system, in response to determining that the first rate does not equal or exceed the threshold rate, recommends a second value to the user.


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