The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 30, 2018
Filed:
Dec. 11, 2013
Adobe Systems Incorporated, San Jose, CA (US);
Deepak Pai, Bangalore, IN;
Abhijit Sharang, Bhagalpur, IN;
Meghanath Macha Yadagiri, Hyderabad, IN;
Shradha Agrawal, Raya, IN;
Adobe Systems Incorporated, San Jose, CA (US);
Abstract
Example systems and methods of classifying web visitor sessions based on clickstreams are presented. In one example, a plurality of web pages of a website is organized into a plurality of web page categories. A clickstream of each visitor to visit the plurality of web page categories of the website are divided into a plurality of visitor sessions. A mathematical distance between each of the plurality of visitor sessions is determined using a visitation metric based on the web page categories. Each of the visitor sessions is classified into a target group or a non-target group based on the mathematical distance between each of the visitor sessions and on an identification of at least one of the visitor sessions with an event corresponding to the target group.