The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 30, 2018
Filed:
May. 15, 2017
Iheartmedia Management Services, Inc., San Antonio, TX (US);
Brice Kirkendall-Rodriguez, New York, NY (US);
Philippe Generali, Scarsdale, NY (US);
iHeartMedia Management Services, Inc., San Antonio, TX (US);
Abstract
A server machine obtains media content information and event records, which include session data. The session data including consumer identifiers identifying consumers, and content provider identifiers identifying media stations. The server uses the event records and the media content information to generate tune-away events when first session data includes a first content provider identifier, but subsequent session data includes a second content provider identifier different from the first content provider identifier. The server aggregates tune-away events for a specific program across multiple different media outlets to determine a total number of tune away events for that program during a specified time period. The total number of tune-away events can be transmitted to an end user machine, which can display a graphical representation.