The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 23, 2018
Filed:
Mar. 26, 2009
Michael Rabbitt, Brooklyn, NY (US);
Olumide Adebayo, Bridgeport, CT (US);
Kiran Thomas, Staten Island, NY (US);
James Yu, New York, NY (US);
Andy Peter Schön, New York, NY (US);
Jonathan Levine, New York, NY (US);
Michael Rabbitt, Brooklyn, NY (US);
Olumide Adebayo, Bridgeport, CT (US);
Kiran Thomas, Staten Island, NY (US);
James Yu, New York, NY (US);
Andy Peter Schön, New York, NY (US);
Jonathan Levine, New York, NY (US);
RAKUTEN MARKETING LLC, New York, NY (US);
Abstract
The disclosed technology provides systems, architectures, and methods for providing to a Web page electronic advertisements related to the content of the Web page. In one aspect, the disclosed technology manages and serves electronic advertisements for affiliated Web page publishers and advertisers. A computer-implemented method in accordance with the disclosed technology receives a request for an electronic advertisement for a Web page, wherein the Web page is associated with a Web page publisher, accesses one or more keywords appearing in the Web page, identifies one or more relevant electronic advertisements related to the keyword(s), wherein the relevant electronic advertisement(s) are associated with an advertiser affiliated with the Web page publisher, and communicates one or more the relevant electronic advertisements to the Web page for display. The disclosed technology also includes a computer executing software, wherein the executed software causes the computer to perform the steps above.