The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 25, 2018

Filed:

Apr. 02, 2015
Applicant:

Scripps Networks Interactive, Inc., Cincinnati, OH (US);

Inventors:

Frederick Conklin, Orinda, CA (US);

Darren Boyd, San Francisco, CA (US);

Ronald Dean Hallman, Jr., Columbia, SC (US);

David Hallman, Redwood City, CA (US);

Erik Sowa, Livermore, CA (US);

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04L 29/06 (2006.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
H04L 65/604 (2013.01); G06F 17/30867 (2013.01);
Abstract

Methods and systems for managing the playback of media content via a website accessed by a user computer are described. According to aspects, the methods and systems may access and retrieve various data associated with media content such as website context data, content data of the media content itself, and engagement data related to an interaction by a user with the media content playback. The methods and systems may analyze any combination of the data to identify a relevant media file that may be of interest to the user and provide the media file to the user computer for playback by the user. The analysis models may be continuously updated and used to improve media selection and streamline partnerships with third-party entities.


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