The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 25, 2018
Filed:
Jan. 13, 2017
Google Inc., Mountain View, CA (US);
Rohan Relan, Atherton, CA (US);
Peter Kai-Hua Tan, Campbell, CA (US);
Harsh Nayyar, Mountain View, CA (US);
Ping-Hao Wu, San Francisco, CA (US);
GOOGLE LLC, Mountain View, CA (US);
Abstract
A client device executes a first interactive application that includes an embedded advertising player module. As the user interacts with the first interactive application, a condition is detected, causing the advertising player module to transmit a request for a second interactive application. The second interactive application may be developed to run in the same or different computing environment than the first interactive application. The second interactive application is executed by a remote server, and screen display outputs are generated in response. In response to the screen display outputs, the server generates video frames or rendering commands and streams the frames or commands to the advertising module to generate a display on the client device. The advertising player module receives interaction data for interacting with the second interactive application, and forwards such interaction data to the server. The second interactive application provides an output in response to the second interaction data.