The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 11, 2018

Filed:

Nov. 11, 2008
Applicants:

Anuj Agarwal, San Francisco, CA (US);

Nitin Ahuja, Redwood City, CA (US);

Ebbe Altberg, Mill Valley, CA (US);

Scott Faber, San Francisco, CA (US);

Mark Arthur Buchler Halstead, Auckland, NZ;

Sean Van Der Linden, Berkeley, CA (US);

Inventors:

Anuj Agarwal, San Francisco, CA (US);

Nitin Ahuja, Redwood City, CA (US);

Ebbe Altberg, Mill Valley, CA (US);

Scott Faber, San Francisco, CA (US);

Mark Arthur Buchler Halstead, Auckland, NZ;

Sean Van Der Linden, Berkeley, CA (US);

Assignee:

YELLOWPAGES.COM LLC, D/FW Airport, TX (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01); G06Q 30/04 (2012.01); G06Q 40/04 (2012.01); H04M 15/00 (2006.01); H04L 29/12 (2006.01); H04L 29/08 (2006.01); H04M 7/00 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0275 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0207 (2013.01); G06Q 30/0256 (2013.01); G06Q 30/0257 (2013.01); G06Q 30/0264 (2013.01); G06Q 30/0267 (2013.01); G06Q 30/0273 (2013.01); G06Q 30/0277 (2013.01); G06Q 30/04 (2013.01); G06Q 40/04 (2013.01); H04L 61/2061 (2013.01); H04L 61/605 (2013.01); H04L 67/02 (2013.01); H04L 67/04 (2013.01); H04L 67/18 (2013.01); H04M 7/003 (2013.01); H04M 7/006 (2013.01); H04M 15/00 (2013.01); H04M 15/09 (2013.01); H04M 15/51 (2013.01); H04M 15/68 (2013.01); H04M 2215/0192 (2013.01); H04M 2215/0196 (2013.01); H04M 2215/54 (2013.01); H04M 2215/66 (2013.01);
Abstract

Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements on mobile/wireless media channels. In one embodiment, a method includes: assigning a telephone number to an advertiser, one of the telephone number and a reference to the telephone number to be included in an advertisement provided to an end user via a wireless media; and, monitoring telephone connections to the telephone number to bill the advertiser for the advertisement in response to each telephone connection to the telephone number. In one embodiment, a method includes: a first party providing an advertisement to a mobile device on behalf of an advertiser, the advertisement to include at least a reference to a telephonic connection with the advertiser; and, the first party collecting a fee from the advertiser in response to a telephonic connection being established between the advertiser and customer.


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