The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 04, 2018

Filed:

Sep. 30, 2014
Applicant:

Ooyala, Inc., Mountain View, CA (US);

Inventors:

Nimrod Hoofien, Palo Alto, CA (US);

Harry J. M. Robertson, Mountian View, CA (US);

Caleb E. Spare, Sunnyvale, CA (US);

Sean M. Knapp, Palo Alto, CA (US);

Assignee:

Ooyala, Inc., San Jose, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 17/00 (2006.01); H04N 21/25 (2011.01); H04N 21/2543 (2011.01); H04N 21/472 (2011.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
H04N 17/004 (2013.01); G06Q 30/0241 (2013.01); H04N 21/251 (2013.01); H04N 21/25435 (2013.01); H04N 21/47202 (2013.01);
Abstract

A system is provided that facilitates achieving a goal associated with a particular video asset. The system may provide an interface through which a user may specify control parameters that are to be the targets of testing, and a goal or combination of goals. The system may control a controller that performs experiments in an attempt to identify optimal values, relative to the specified goals, for the control parameters. The optimal values may be determined and tested on a per-individual-video asset basis. Further, the controller may generate multiple sets of optimal values for a given video, where each set is associated with a different combination of request attributes. To estimate the optimal parameter values for one video, the controller may use usage information collected for that video, as well as usage information collected for similar videos.


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