The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 04, 2018
Filed:
Jun. 01, 2012
Liang Wei, Seattle, WA (US);
Saurabh Sharma, Seattle, WA (US);
Sumedh A. Kanetkar, Seattle, WA (US);
Timothy Shawn T. Wee, Seattle, WA (US);
Weifeng Aaron Lin, Issaquah, WA (US);
Liang Wei, Seattle, WA (US);
Saurabh Sharma, Seattle, WA (US);
Sumedh A. Kanetkar, Seattle, WA (US);
Timothy Shawn T. Wee, Seattle, WA (US);
Weifeng Aaron Lin, Issaquah, WA (US);
AMAZON TECHNOLOGIES, INC., Seattle, WA (US);
Abstract
Disclosed are various embodiments for determining an expected number of times that content may be served in conjunction with a user interface. A forecasting model for determining an expected bid requests inventory is generated, wherein a bid request indicates an opportunity to submit a bid to present content in conjunction with a user interface. A bid success rate is determined. An expected impressions inventory is determined based on the expected bid requests inventory and the bid success rate.