The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 28, 2018
Filed:
May. 07, 2013
Clicktale Ltd., Ramat Gan, IL;
Arik Yavilevich, Ashdod, IL;
Yevgeny Kurliandchick, Haifa, IL;
Clicktale Ltd., Ramat Gan, IL;
Abstract
A method for monitoring and tracking browsing activity of a user on a client device is provided. The method comprises receiving, from the client device, browsing activity information of a user interacting with at least a page displayed over the client device, wherein the client device is at least a handheld device having a touch screen display; receiving, from the client device, page information identifying in part the page displayed over the client device; and generating based on the browsing activity information and the page information an exposure map at a page view level, wherein the exposure map indicates a salience of each area of a page-view respective of the page displayed over the client device and visited by the user.