The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 21, 2018

Filed:

Jun. 18, 2014
Applicant:

Acxiom Corporation, Little Rock, AR (US);

Inventors:

Rochelle Sherman, Cape Coral, FL (US);

Joshua Freeman, Conway, AR (US);

Jennifer Barrett Glasgow, Little Rock, AR (US);

David Nash, Conway, AR (US);

Ann Kennedy, Omaha, NE (US);

Assignee:

Acxiom Corporation, Conway, AR (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 10/00 (2012.01); G06Q 30/02 (2012.01); G06F 21/31 (2013.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01); G06F 21/31 (2013.01);
Abstract

A consumer portal enables consumers to review data collected about those consumers in a privacy-protected manner, through authentication using personally identifiable information (PII) and a linking service supported by a marketing database. Once consumers review this data, they may then edit this data or determine whether they wish it to be used for marketing purposes. They are also presented with various opt-out facilities. The consumer portal is accessible by computers, tablets, smartphones, and other computing devices with Internet-access capabilities.


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