The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 14, 2018
Filed:
Nov. 24, 2014
International Business Machines Corporation, Armonk, NY (US);
Feng Cao, Shanghai, CN;
Changrui Ren, Beijing, CN;
Wei Sun, Beijing, CN;
Chun hua Tian, Beijing, CN;
Jing Min Xu, Beijing, CN;
Jizheng Zhang, Beijing, CN;
International Business Machines Corporation, Armonk, NY (US);
Abstract
According to the technical solution of an embodiment of the present invention, since content information is transmitted synchronously with the program scene, within the broadcast stream of data, media data, for example, advertisements, which may be of interest to the user, can be analyzed by selecting scenes at a granular level from the broadcast information. In one regard, the selected scene is being played currently, enhancing the relevance of the real-time analysis. In another regard, selecting a reduced granularity avoids statistical information overshadowing individual information. In this way, the accuracy of selecting media data with respect to a current user is improved.