The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 14, 2018
Filed:
Mar. 06, 2013
Amazon Technologies, Inc., Reno, NV (US);
Rashmi Arun Patankar, Kirkland, WA (US);
Jeffrey Matthew Bilger, Seattle, WA (US);
Colin Ian Bodell, Seattle, WA (US);
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
Opaque offerings of items conceal at least one attribute of the items from customers, typically a brand associated with the items. Such offerings usually include a generic description of the items and an opaque price that is typically lower than a standard offered price for the items. By identifying customers who may have an interest in such items, and tailoring opaque recommendations of such items to such customers, an online marketplace may increase the likelihood that such items will sell to customers while protecting an owner of a brand of such items from any negative implication or connotation that may be associated with offering such items at substandard prices.