The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 31, 2018
Filed:
Aug. 10, 2012
Gregory Matthew Marra, San Francisco, CA (US);
Frances Bordwell Haugen, Mountain View, CA (US);
Gregory Matthew Marra, San Francisco, CA (US);
Frances Bordwell Haugen, Mountain View, CA (US);
GOOGLE LLC, Mountain View, CA (US);
Abstract
Systems and methods of evaluating content in a computer networked environment are provided. The data processing system can provide a first link to content for display on a first web page and a second link to the content for display on a second web page. The first and second links have first and second thumbnails associated with the content, respectively. The system determines at least one of a first number of views and a first number of conversions of the first link and at least one of a second number of views and a second number of conversions of the second link. The system can determine a quality metric of the first thumbnail and a quality metric of the second thumbnail, and can select one of the first thumbnail and the second thumbnail for display on a web page based on the quality metrics.