The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 10, 2018

Filed:

Jun. 26, 2015
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

Amber Autrey Taylor, Seattle, WA (US);

Steven Kessel, Seattle, WA (US);

Daniel Thomas Mellott, Seattle, WA (US);

Brent Robert Mills, Seattle, WA (US);

Liza Marie Walsh, Seattle, WA (US);

Assignee:

AMAZON TECHNOLOGIES, INC., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 21/478 (2011.01); H04N 21/81 (2011.01); H04N 21/2187 (2011.01); H04N 21/2343 (2011.01); H04N 21/235 (2011.01); H04N 21/431 (2011.01); G06Q 30/06 (2012.01); H04N 21/254 (2011.01);
U.S. Cl.
CPC ...
H04N 21/47815 (2013.01); G06Q 30/0633 (2013.01); H04N 21/2187 (2013.01); H04N 21/2358 (2013.01); H04N 21/23439 (2013.01); H04N 21/2542 (2013.01); H04N 21/4312 (2013.01); H04N 21/812 (2013.01);
Abstract

Disclosed are various embodiments for providing interactive electronic commerce functionality via graphical overlays on live streaming video. An indication is received that an item is featured or discussed in a live video stream. The live video stream is sent to a client. Data encoding a selectable graphical overlay is sent to the client in response to the indication. The selectable graphical overlay is configured to be rendered by the client relative to the live video stream. A selection of the selectable graphical overlay is configured to perform an interactive function relative to the item.


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