Shanghai Bilibili Technology Co., Ltd.

Yicheng Zhu

Yu Chen Zhou

Jun Liu

Jingping Zhao

A bullet-screen comment display method is provided. The method includes: detecting a target object in an original frame image of a video at a first preset frequency in a process of playing the video, and when the target object is detected, outputting a display area of the target object in the original frame image; generating a mask image corresponding to the original frame image based on the display area, obtaining a bullet-screen comment display area corresponding to the original frame image; and if there is an overlapping area between the bullet-screen comment display area and the display area of the target object in the original frame image, combining the mask image and a bullet-screen comment displayed in the bullet-screen comment display area into a video picture with a non-obstructive bullet-screen comment, and displaying the video picture with a non-obstructive bullet-screen comment at a bullet-screen comment layer, where a bullet-screen comment included in the video picture with a non-obstructive bullet-screen comment does not block the target object.

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SHANGHAI, China

Yicheng Zhu