Lg Household & Health Care Ltd.

Won Ho Ha

Ji Young Kim

Seongwoo Bak

A toothpaste composition has silica and a precipitated phosphate. The content of the precipitated phosphate is 2% to 10%, based on the total weight of the toothpaste composition and the average diameter of the precipitated phosphate particles is 75 μm to 180 μm. The toothpaste composition of the present invention was confirmed to have the effects of improving the cleaning power and the stain removal power. The toothpaste composition has excellent effect of removing stains on the tooth surface and brightening teeth.

Toothpaste composition

A toothpaste composition includes a structurant and a thickener, wherein the toothpaste composition has a predetermined viscosity and phase angle by using the structurant instead of reducing the content of a thickener, and thereby has an improved release property during use while maintaining a shape retention property of the toothpaste, and has an improved feeling of refreshment, flavor releasing power, cleaning power, and stain removal power. Further, provided is a toothpaste composition including a chelating agent containing phosphate and silica, wherein the chelating agent is supersaturated to precipitate phosphate to provide strong cleaning power, a whitening effect, a stain removal effect, and a crunchy sensation. Further, provided is a toothpaste composition including a peroxide, a thickener, and a spreading agent, wherein the peroxide and the thickener are separated from each other, providing excellent sense of use, stability, and a whitening effect in an anhydrous state.

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Seoul, South Korea

Won Ho Ha