Groupon, Inc.

Bytedance Inc.

Valampuri Lakshminarayanan

Don Albert Chennavasin

Lawrence Lee Wai

Michael Burton

Devdatta Gangal

Hamish Barney

Daniel Beard

A computer-executable method, a computer system and a non-transitory computer-readable medium are provided for causing electronic marketing communications of one or more promotions to be generated on a mobile computing device associated with a consumer. A method includes programmatically retrieving promotion data indicative of a plurality of promotions from a computer memory. The method includes determining, using processing circuitry, a promotion score for each of the plurality of promotions. Each promotion score is determined based on consumer profile data, stored consumer activity data, and at least one of: current consumer activity data, current local context data, or predicted consumer activity data. The method further includes outputting indications configured to generate electronic marketing communications associated with the plurality of promotions based on the promotion scores of the plurality of promotions.

Method and system for providing electronic marketing communications for a promotion and marketing service

Growing community of inventors

Chicago, IL, United States of America

Valampuri Lakshminarayanan