Google Inc.

Troy L Walker

Kevan Newton

Nicolas Hamatake

Mehdi Sharifzadeh

Gaurav Bhaya

Robert Stets

Oren Eli Zamir

Jonathan William Ray

Sanaz Ahari

Glenn Wilson

Aaron Nathaniel Rothman

Peng Zhang

Eric Wood

Radoslav M Kirov

Dan Blandford

Paul Schelte Albert Reitsma

Alan Davidson

Farnaz Azmoodeh

Klaus Voelker

Daniel Michael Popescu

James Beser

Emilia Stefania Pana

Congxing Cai

Jeff Bergman

Systems and methods to determine the status of transmitted audio packets. The audio packets can include digital components that are presented by a client computing device. Based on presentation variables and determinations of presentation status, the system can generate a predictive model that can be used to dynamically determines presentation values of audio packets prior to their transmission to a client computing device.

Audio data packet status determination

Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for measuring lift. A method includes: receiving requests for content for which a first content item is an eligible content item; delivering the first content item along with a first pixel that identifies the delivery of the first content item to a first portion of the received requests; delivering a second, different content item along with a second pixel that identifies the non-delivery of the first content item to a second portion of the received plurality of requests rather than the first content item; evaluating searches performed by users that received the first content item as compared to users that received the second content item including using the first pixel and second pixel in evaluating search logs associated with search requests performed by users; and presenting lift data to a sponsor associated with the first content item.

Measuring search lift resulted by online advertisement

One or more keywords associated with a domain are received. The performance of content selected based on the one or more keywords is evaluated against performance of content selected based on a automatic selection process. A determination is made based on the evaluation as to whether to utilize the automatic selection process or the one or more keywords for selecting content for the domain.

Content selection filter

A request including a domain name is received. Content associated with the domain name is identified in a cache. A language preference is determined based on the identified content. A content item is selected based on the identified content and the determined language preference. The selected content item is relevant to the identified content.

Targeting advertisements based on cached contents

Systems and methods of providing information via a computer network are provided. A request for content to display with a resource can be received via a computer network at a data processing system. The request can include user information and resource information. The data processing system can retrieve a timestamp of a last request for content from a user associated with the user information. The data processing system can determine if a difference between current time and the timestamp reaches a threshold, and can retrieve a plurality of content items based at least in part on whether the threshold is reached and at least one attribute of the content items. The data processing system can select at least one content item and provide it for display with the resource. The data processing system can store the current time as the timestamp of the last request for content from the user.

Providing content based on timestamp of last request for content

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Growing community of inventors

Los Angeles, CA, United States of America

Troy L Walker