Excalibur Ip, LLC

Yahoo Ad Tech LLC

Oath Inc.

Tingyi Wu

Conrad Wai

Sophia Thitirat Perl

Andrew Poon

Enrique Andres Munoz Torres

Michal Aharon

Oren Shlomo Somekh

Yair Koren

Michael Eric Plasmeier

Natalia Silberstein

Dror Porat

Beverly L Harrison

One or more computing devices, systems, and/or methods for selecting content items for transmission to client devices are provided. A request for content associated with a client device may be received. Bid values and/or click probabilities associated with content items may be determined. A probability of receiving a negative signal associated with a content item of the content items from the client device responsive to presenting the content item via the client device may be determined based upon a user profile associated with the client device. A content item score, of content item scores associated with the content items, may be generated based upon the probability, a click probability and/or a bid value associated with the content item. The content item may be selected from the content items for presentation via the client device based upon the content item scores. The content item may be transmitted to the client device.

Method, computing device, and non-transitory machine readable medium for feedback based item selection and transmission

Method, device, and non-transitory machine readable medium for feedback based item selection and transmission

A modular search object framework can provide modular search results including sponsored entity search results. The framework includes circuitry that outputs an interactive entity section based on an online search. The interactive section or at least parts of the section may be sponsored by one or more entities. The interactive section includes a plurality of moveable visual objects, such as cards that can be shuffled, flipped, or swiped around. The visual objects and features associated with the objects may be monetized.

Entity sponsorship within a modular search object framework

A system stored in a non-transitory medium executable by processor circuitry is provided for generating sponsored verbs and contexts. The system includes interface circuitry for receiving a search query from a user device and query processing circuitry for identifying search results comprising entity search result objects and non-entity search result objects related to the search query. Targeting circuitry determines a set of verb keywords associated with the search result objects and analytics circuitry selects one or more sponsored verbs for at least one entity or non-entity search result. Display logic circuitry is communicatively coupled to the interface circuitry and dynamically generates interface elements for each of the one or more sponsored verbs, and displays, in response to the search query, the interface elements as a sub-component of the at least one entity or non-entity search result.

Systems and methods for advertising using sponsored verbs and contexts

Disclosed is a system and method for displaying search results upon the occurrence or detection of an event and/or time-delay. The present provides a user with the ability to view search results upon satisfaction of an event trigger or specified time delay (e.g., a rule). The disclosed systems and methods enable features that allow a user to link a search query and/or a set or sets of results for the search query to a trigger, whereby upon detection and satisfaction of such trigger, the search (and/or related results) are displayed. Such trigger can be associated with, but not limited to, a calendar event, to-do list item, location, a product or contact person, among other types of event based information events.

System and method for event triggered search results

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Sunnyvale, CA, United States of America

Tingyi Wu