Amazon Technologies, Inc.

Timothy O'Connell

Spencer Lyle Voorheis

Jennifer Anne Hiatt

Kristen Yagley

Yang Wang

Xavier Tatarkiewicz

Stephanie Derouet

John Weldon

Anwasha Dhar

Michael Zahalan

Michael Giovanelli

Guillermo Auyon Cheang

Nolan Greene

Described herein is a system and techniques for implementing a single mechanism that, when activated, provides a list of items which is customized according to the user that activated the mechanism. In some embodiments, a list of item types may be received by the system. The system may identify a number of potential items for each of the item types in the list of item types. The potential items may be filtered based on configuration settings associated with the user in order to identify a most appropriate item for each item type in the list of item types. The user may then be provided with a list of items that includes the most appropriate item for each item type. In some embodiments, the user may be provided with the ability to complete a transaction for one or more item in the list of items.

Account customized item list system

Growing community of inventors

Seattle, WA, United States of America

Timothy O'Connell